
✦
✦
✦
✦
✦
✦
✦
✦
✦
✦
✦
✦
✦
✦
✦
✦
How to use
1. Glide it on: Gently draw along your upper or lower lash line — start thin for a natural look or build for more drama.
2. Define or blend: Use a brush or fingertip to smudge for a soft look, or leave as-is for a sharp, defined line.
3. Let it set: Allow a few seconds to dry - once set, your color stays put all day.
Why Choose Us
You care about what touches your skin, so do we! Every formula is transparent, and independently tested, crafted to nourish your beauty from within with integrity and care.
|   | IMZ Co. | Others |
|---|---|---|
| Gentle on All Skin Types | ||
| Better Performance | ||
| Independently Lab-Tested | ||
| Sustainability in Every Step | ||
| Expensive $$$ |
Transfer Proof
Sweat Proof
Oil-proof
Smudge-proof
Transfer Proof
Sweat Proof
Oil-proof
Smudge-proof
Transfer Proof
Sweat Proof
Oil-proof
Smudge-proof
Transfer Proof
Sweat Proof
Oil-proof
Smudge-proof
Transfer Proof
Sweat Proof
Oil-proof
Smudge-proof
Transfer Proof
Sweat Proof
Oil-proof
Smudge-proof
Transfer Proof
Sweat Proof
Oil-proof
Smudge-proof
Transfer Proof
Sweat Proof
Oil-proof
Smudge-proof
Transfer Proof
Sweat Proof
Oil-proof
Smudge-proof
Transfer Proof
Sweat Proof
Oil-proof
Smudge-proof
30-Day Money Back Guarantee
We have a 30-Day Money Back Guarantee so you can try your product 100% risk free for 30 days. Not happy? Simply contact use for a full refund.
FAQs
How long does the gel eyeliner last once applied?
How long does the gel eyeliner last once applied?
Our gel eyeliner formula is designed for all-day wear, typically lasting 12-16 hours without smudging, fading, or transferring. The longevity may vary slightly depending on your skin type and environmental conditions, but the waterproof formula ensures your look stays vibrant from morning to night.
Do I need to sharpen the pencil before each use?
Do I need to sharpen the pencil before each use?
For the best application and most precise lines, we recommend sharpening your gel eyeliner pencil regularly to maintain a fresh, clean tip. A sharp point allows for better control and more hygienic application, especially when lining the waterline. Use a quality makeup pencil sharpener designed for the size of your eyeliner, and store it in a cool place to prevent the gel formula from becoming too soft to sharpen effectively.
Are your colored gel eyeliners suitable for sensitive eyes?
Are your colored gel eyeliners suitable for sensitive eyes?
Yes, our gel eyeliners are ophthalmologist-tested and safe for sensitive eyes and contact lens wearers. We formulate our products to be gentle while maintaining high-performance color payoff. However, if you have specific allergies or concerns, we recommend reviewing the ingredient list or doing a patch test first.
How do I remove waterproof gel eyeliner?
How do I remove waterproof gel eyeliner?
The best way to remove our waterproof gel eyeliner is with an oil-based makeup remover or micellar water designed for waterproof formulas. Apply the remover to a cotton pad, hold it against your closed eye for a few seconds to break down the formula, then gently wipe away. Avoid harsh rubbing to protect the delicate eye area.
Can I use colored gel eyeliner on my waterline?
Can I use colored gel eyeliner on my waterline?
Absolutely! Our gel eyeliners are safe for waterline application and are formulated to be gentle enough for this sensitive area. The creamy texture glides on smoothly without tugging, and the long-lasting formula resists fading even in the waterline. Just ensure you're using a clean brush for hygienic application.
What's the difference between gel eyeliner and liquid or pencil eyeliner?
What's the difference between gel eyeliner and liquid or pencil eyeliner?
Gel eyeliner offers the best of both worlds: it has the precision and intensity of liquid liner with the ease of application similar to a pencil. The creamy, gel-based formula allows for more control and blendability than liquid liner, while providing more pigmentation and staying power than most pencils. It's ideal for creating both sharp wings and smoky, blended looks.
How should I store my gel eyeliner to keep it fresh?
How should I store my gel eyeliner to keep it fresh?
Store your gel eyeliner in a cool, dry place away from direct sunlight and heat, and always ensure the lid is tightly closed after each use. This prevents the formula from drying out and extends its shelf life. If your gel liner does become slightly dry, you can often revive it with a drop or two of eye drops mixed in.
Will the colored eyeliners show up on all skin tones?
Will the colored eyeliners show up on all skin tones?
Yes! We've formulated our colored gel eyeliners with high pigment concentration to ensure they show up vibrantly on all skin tones. Whether you have fair, medium, or deep skin, our colors are designed to deliver true-to-pan color payoff. Some shades may appear slightly different based on your undertones, but all maintain their beautiful intensity.
Can I create different looks with gel eyeliner besides a classic wing?
Can I create different looks with gel eyeliner besides a classic wing?
Definitely! Gel eyeliner is incredibly versatile. You can create classic wings, tight-lined lashes, graphic liner looks, cut creases, smoky eyes by smudging it out, colorful lower lash accents, or even use it as a base for eyeshadow to intensify color. The creamy formula gives you a few seconds of working time before it sets, making it perfect for creative looks.
What's the shelf life of your gel eyeliner, and how do I know when it's expired?
What's the shelf life of your gel eyeliner, and how do I know when it's expired?
Our gel eyeliners typically have a shelf life of 12-18 months once opened (look for the PAO symbol on the packaging). Signs that your gel liner has expired include changes in texture (becoming excessively dry or separating), altered smell, or decreased creamness. For hygiene and optimal results, we recommend replacing eye products regularly and never sharing them with others.